My understanding from the Christian Louboutin worshipers that I know, is that this shoe is such a high quality shoe you only need to maintain and repair normal wear and tear, and they will last you for life. That's what I call a shoe investment! Christian Louboutin has not only made a quality product, but a signature product that has an iconic status. A major part of the brand is the signature scarlet sole (Red Bottom), which people across the globe have come to recognize as the symbol of the brand. Nike has the "Swoosh," McDonald's has the "Golden Arch," Mercedes, BMW, Audi, Coca Cola, Pepsi, Apple, the list goes on. With all of these brands, clearly defined by a logo or symbol, I was pretty shocked to hear that a US Federal Judge threw out a Trademark Infringement suite filed by Christian Louboutin, which fought to prevent other designers from copying the scarlet sole. Yves Saint Laurent recently decided to begin using a similar scarlet sole on a line of their shoes, when Christian Louboutin got word they decided to take the necessary steps to protect their brand and image.
In federal court, US District Judge Victor Marrero ruled that Louboutin -- even if widely recognized for its trailblazing use of red under the shoe -- could not stop competitors like YSL from doing the same thing.
"Because in the fashion industry color serves ornamental and aesthetic functions vital to robust competition, the court finds that Louboutin is unlikely to be able to prove that its red outsole brand is entitled to trademark protection," said Marrero, who revealed himself as an ardent admirer of the sexy slip-ons.
The million-dollar suit for "trademark infringement, unfair competition and false designation of origin" was filed in April in New York claiming that a series of YSL shoes would mislead consumers familiar with Louboutin's scarlet soles.
An attorney for Louboutin told AFP he was "profoundly disappointed."
"Even though the judge agreed that Louboutin's red sole mark was famous and well known, he appears to have concluded 'sua sponte' that in the fashion industry one ought not be able to use a single color as a trademark," Harley Lewin added.
"We are currently evaluating all alternatives."